I am a great believer in the power of regularly adding content to your website. I also teach my clients how to do this quickly and effectively. It can be as simple as short posts like this one that take a few minutes to produce, through to a well structured thought out article with a few hours work.
It is so easy, and so tempting just to copy other people’s work and paste it on your own site. This could be content or it can be images and video. The article I connect to below gives you some more thoughts around ensuring your website stays legal. I suggest you take a couple of minutes to read it here.
At the end of the day, blogging is a fantastic medium for sharing both personal and company news quickly and efficiently. This doesn’t have to change – just make sure that the next time you’re about to open up to the rest of the world, it’s not going to end up being the last post you make for a long time.